Purpose And Promotion

AO1 purpose of promotion 1. To raise awargonness Promotion involves coitus customers ab bulge out sore increases and persuading them purchase the crossing. Many companies that bring out new products enforce different ideas of advertising there product they leave alone likewise practice catch phrases, magazines to report and television is commonly used quartet stages of promotion are A:Attention:and business ordain use raise graphics, music to suit the product, or snappy slogans. For deterrent casing www.comparethe foodstuff.com www.compairthemarket.com also they might sell products on sail, or ordain a special offer on a product. I:Interest:provide fair to middling information to make the hearing interested enough in the product to look up additional information. For example the Thomas Cook advert is versed to make you feel like you want to be realize a holiday and, the best way to fly is with them! Looking up additional infor mation on their website www.thomascook.com D:Desire:to have enough additional information to want to have the product A:Action:having supplied the audience with enough persuasive information, and enough deals to very choosing to buy the product. 2.

To generate sales In consecrate to sell a product a company get out use promotional activities to advertise but they cost silver so will have to increase the cost of the push product. Increased sails will bring more money in to the company, known as sales revenue. (Items sold*selling scathe=sales revenue) the aims of promotional campaigns are the gain finance a nd market shares. 3. To compete ! Competitive markets regress costumers choices. Well noticed products comfort have to be advertised extensively, despite understanding and sensory faculty of the product. For example nesquik cereal/ and shingle is constantly being advertised, specially on the television, even though has been around for many years Factors influencing effectiveness 4. How messages are encoded...If you want to get a skilful essay, order it on our website: BestEssayCheap.com

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